BLOG

Whitney Blackburn Director of Marketing Whitney Blackburn is a creative thinker with a diverse background in building brands and growing businesses. With more than 16 years of experience in brand strategy, consumer insights, integrated marketing communications, events and promotions, market ...

Finding the right solution for your organization’s technology needs can be an overwhelming task. There are dozens of solution providers to evaluate before making a decision, and it’s important to thoroughly consider how each potential solution affects your business in the long and short term. From ...

JONESBORO, ARKANSAS (February 22, 2023)—Optus, a national leader in cloud advisory and IT service delivery, was recently honored at the 2023 American Advertising Awards gala. Optus received seven Gold ADDY Awards and Best of Show at the event hosted by the Northeast Arkansas chapter of the American ...

Travis Recer Vice President of Services Travis Recer joins the 30+ year Optus legacy as our Vice President of Services. Travis serves as a liaison between the commercial, engineering, and services teams to define service strategies that deliver on our customer-first approach to IT service delivery. ...

Where did you grow up? Manila, AR Where did you go to school? Manila High School and went to Arkansas Northeastern College for an Associate’s Degree. Brag about your family. I have been married to my high school sweetheart for three years, but we have been going strong for 13 years. We have two ...

The Centers for Medicare & Medicaid Services (CMS) has released new compliance rules and guidelines for 2023. The upcoming change is thought to combat misleading advertising by Third Party Marketing Organizations (TPMO’s) that encourage consumers to sign up for a Medicare Advantage plan they ...

Where did you grow up? Born and raised in Jonesboro. Where did you go to school? I went to Jonesboro Public Schools all through High School and graduated from Arkansas State University Brag about your family. My family is absolutely wonderful. I have known my husband since I was about 3 years old ...

Whitney Blackburn serves as the Director of Marketing for Optus Inc, a telecommunication and IT partnership firm. Dedicated to executing top-tier marketing strategies with her team, she excels in successfully implementing Optus brand awareness to drive strategy and sales. Whitney’s impressive ...

As technology becomes more complex and the number of channels increases, businesses are continuing to turn to tech partners to help them navigate this landscape. When your business enters an IT partnership, you are allowing them to help implement and optimize your technical systems. These tech ...

Where did you grow up? Paragould, AR Where did you go to school? Paragould High School Brag about your family. I’ve been married to my husband, Joshua, for 17 years. We have 3 fur children that were all rescued, 1 dog and 2 cats. I have 8 nieces/nephews and 6 great nieces/nephews. What do you do ...